Working together with a cross-functional team representing R&D, Manufacturing, Brands and Pet communities we created a blue print for the Pet Care division that would enable them to build a funnel of investable opportunities in a de-risked way. 

• What’s Hype, What’s Real? We uncovered and mapped the entire ecosystem and landscape of emerging industries, brands and investor portfolios from pet nutrition and pet wellness to connected homes and app based solutions to assess where the most attractive opportunities and best strategic fit with the Purina brands, assets and capabilities would be to provide a guide for where to look for investable ventures. 
• How do we make this work? We designed a flexible and pragmatic approach for a resource constrained organisation. Leveraging our Connect, Collaborate, Commercialise methodology we created a unique and differentiated process and funding model for Nestle Purina that would both accelerate the development pipelines while de-risking the investment approach to align to KPIs and viable proofs of concepts that would build the rationale and case up for JVs or M&A activity down the line. 
• We want to do it on our own, can we? We developed a repeatable process and approach that the team could implement on its own. We created a guidebook for each stage gate, what to look for when scouting for new ventures, how to assess a ventures’ fit and potential and how to design meaningful pilot projects that would add value to both Nestle Purina and the venture.